
Turning Trade Turbulence
Trading Trade Turbulence
into Strategic Advantage
into Strategic Advantage
Built by C-Suite advisors, and finance and supply chain leaders, NeoTariff is an AI-powered intelligence platform which answers the following questions:
What is my EBITDA exposure?
How can I protect and optimize my EBITDA?
"Companies need to build resilience through the combination of short-term, long-term, and scenario planning."
- Ex-CFO and current Board Member at multiple Fortune 500 companies
“This [analysis enabled by NeoTariff] is [what] companies should be doing all the time"
-
- MD at a merchant bank and Ex-head of Restructuring at Am Law 100
“[Tariff exposure visibility] alone might be worth… 5% of my market cap"
-
- Ex-CFO and current Board Member at multiple Fortune 500 companies
"Companies need to build resilience through the combination of short-term, long-term, and scenario planning."
-
- Ex-CFO and current Board Member at multiple Fortune 500 companies
"Companies need to build resilience through the combination of short-term, long-term, and scenario planning."
- Ex-CFO and current Board Member at multiple Fortune 500 companies
“This [analysis enabled by NeoTariff] is [what] companies should be doing all the time"
-
- MD at a merchant bank and Ex-head of Restructuring at Am Law 100
“[Tariff exposure visibility] alone might be worth… 5% of my market cap"
-
- Ex-CFO and current Board Member at multiple Fortune 500 companies
"Companies need to build resilience through the combination of short-term, long-term, and scenario planning."
-
- Ex-CFO and current Board Member at multiple Fortune 500 companies
Is This You?
Still using Excel for tariff scenarios?
Still using Excel for tariff scenarios?
Scrambling when trade news breaks?
Scrambling when trade news breaks?
Unsure which supplier gets hit next?
Unsure which supplier gets hit next?
Pressured to act—without the numbers?
Pressured to act—without the numbers?
Pressured to act—without the numbers?
Spending millions on management consulting?
Spending millions on management consulting?
Tariff Tracker
February
Feb 1–4: U.S. imposes 25% tariffs on Mexico & Canada, plus 10% on China—targeting energy and industrial goods
Feb 10: 25% tariffs announced and imposed on steel and aluminum imports from multiple countries
March
Mar 4: Adds 10% tariff on China, with exceptions; Canada/Mexico retain 25% duties
Mar 25: Mandatory 25% auto tariffs go into effect, including parts and vehicles
April
Apr 2 ("Liberation Day"): Universal 10% reciprocal tariff activated via emergency powers; 25% country-specific rates planned
Apr 9: Reciprocal tariff rollout delayed; market stabilizes pending legislative review
May
Mar 4: Adds 10% tariff on China, with exceptions; Canada/Mexico retain 25% duties
Mar 25: Mandatory 25% auto tariffs go into effect, including parts and vehicles
June
Jun 4: Tariffs on steel and aluminum double to 50%, now including household appliances
Jun 18–30: Congressional hearings on SME relief; EU holds off on retaliatory tariffs during U.S. political uncertainty
July
July 7: U.S. warns 20+ countries of tariffs up to 50%
July 9: U.S. announces 50% tariff on copper imports
July 27–28: U.S. and EU strike deal: 15% tariff on most EU goods, steel/aluminum stay at 50%, zero-tariff for semis, autos, aircraft; EU pledges $750B in energy buys + $600B U.S. investment.

[ OUR SOLUTIONS ]
Stay Ahead of Tariffs
Predict. Optimize. Act.
NeoTariff transforms global trade uncertainty into clear, confident decisions through automated modeling, cost impact, simulation, and sourcing optimization.
Tariff Scenario Modeling
Run multi-scenario simulations with the latest trade rules to see how tariffs hit your bottom line—before they do.

Tariff Scenario Modeling
Run multi-scenario simulations with the latest trade rules to see how tariffs hit your bottom line—before they do.

Tariff Scenario Modeling
Run multi-scenario simulations with the latest trade rules to see how tariffs hit your bottom line—before they do.

Alternate Vendor Discovery
Instantly surface look-alike suppliers with lower tariff exposure. Ability to sort based on industry, region, and more.

Alternate Vendor Discovery
Instantly surface look-alike suppliers with lower tariff exposure. Ability to sort based on industry, region, and more.

Alternate Vendor Discovery
Instantly surface look-alike suppliers with lower tariff exposure. Ability to sort based on industry, region, and more.

Tariff Heat Map
Visualize where your supply chain is most exposed.

Tariff Heat Map
Visualize where your supply chain is most exposed.

Tariff Heat Map
Visualize where your supply chain is most exposed.

Trade & Tariff News
Stay ahead of policy shifts with real-time, trade updates tailored to your exposure.

Trade & Tariff News
Stay ahead of policy shifts with real-time, trade updates tailored to your exposure.

Trade & Tariff News
Stay ahead of policy shifts with trade updates tailored to your exposure.

AI Assistant - HTS Code
Ask our AI anything about classifications, duty rates, or regulatory changes across 100+ jurisdictions.

AI Assistant - HTS Code
Ask our AI anything about classifications, duty rates, or regulatory changes across 100+ jurisdictions.

AI Assistant - HTS Code
Ask our AI anything about classifications, duty rates, or regulatory changes across 100+ jurisdictions.

What Differentiates Us?
What Differentiates Us?
From Trade Chaos to Competitive Advantage
Strategic Trade Intelligence
NeoTariff transforms trade policy volatility into strategic advantage through the only platform that connects geopolitical developments directly to P&L impact. Finance and supply chain executive gain real-time scenario modeling, quantified exposure analysis, and actionable supplier optimization strategies all within a single, secure system designed for execution.
Strategic Trade Intelligence
NeoTariff transforms trade policy volatility into strategic advantage through the only platform that connects geopolitical developments directly to P&L impact. Finance and supply chain executive gain real-time scenario modeling, quantified exposure analysis, and actionable supplier optimization strategies all within a single, secure system designed for execution.
Strategic Trade Intelligence
NeoTariff transforms trade policy volatility into strategic advantage through the only platform that connects geopolitical developments directly to P&L impact. Finance and supply chain executive gain real-time scenario modeling, quantified exposure analysis, and actionable supplier optimization strategies all within a single, secure system designed for execution.
Unmatched Domain Authority
NeoTariff is developed by a team with deep expertise in tariff policy, supply chain restructuring, and executive-level strategy. We’ve classified products, advised on compliance, restructured global sourcing, and helped companies navigate turbulent times firsthand
Unmatched Domain Authority
NeoTariff is developed by a team with deep expertise in tariff policy, supply chain restructuring, and executive-level strategy. We’ve classified products, advised on compliance, restructured global sourcing, and helped companies navigate turbulent times firsthand
Unmatched Domain Authority
NeoTariff is developed by a team with deep expertise in tariff policy, supply chain restructuring, and executive-level strategy. We’ve classified products, advised on compliance, restructured global sourcing, and helped companies navigate turbulent times firsthand
Drillable from Boardroom to BOM
High-level insights are always backed by traceable, SKU- and country-specific detail – including bill of materials, tariff codes, country-level manufacturing costs, and landed cost components—ensuring credibility at every level.
Drillable from Boardroom to BOM
High-level insights are always backed by traceable, SKU- and country-specific detail – including bill of materials, tariff codes, country-level manufacturing costs, and landed cost components—ensuring credibility at every level.
Drillable from Boardroom to BOM
High-level insights are always backed by traceable, SKU- and country-specific detail – including bill of materials, tariff codes, country-level manufacturing costs, and landed cost components—ensuring credibility at every level.
Proprietary Data Engine
Turns 4,000+ pages of raw government tariff regulations into a structured, queryable knowledge base—delivering accuracy generic trade solutions can’t match.
Proprietary Data Engine
Turns 4,000+ pages of raw government tariff regulations into a structured, queryable knowledge base—delivering accuracy generic trade solutions can’t match.
Proprietary Data Engine
Turns 4,000+ pages of raw government tariff regulations into a structured, queryable knowledge base—delivering accuracy generic trade solutions can’t match.

[ OUR TEAM ]
Meet our Team
Meet our Team
NeoTariff leverages AI to simplify tariff compliance, track global trade policy shifts, and deliver actionable insights—keeping your business competitive without the added workload.
[ LEADERSHIP ]

CEO and Co-Founder
Joy Peters

CEO and Co-Founder
Joy Peters

COO and Co-Founder
Dhaval Garg

COO and Co-Founder
Dhaval Garg

CTO
Garrett Amaru

CTO
Garrett Amaru
[ ADVISORS ]

Tariff Expert
Reginald Smith

Tariff Expert
Reginald Smith

Advisor
Mark Roberts

Advisor
Mark Roberts

Advisor
Katherine Ross

Advisor
Katherine Ross

Advisor
Philippe Lambotte

Advisor
Philippe Lambotte

Advisor
Andrea Pope

Advisor
Andrea Pope
[ EXTENDED ]
Latest Insights

Myth-Busting: Luxury Cosmetics Are Not Helpless Against Tariffs
How strategic sourcing, smart design, and financial levers help premium brands navigate tariff headwinds.


Tariffs are rewriting who survives in beauty—find out why indie brands are at risk.
Tariffs, Culture, and the Cost of Beauty: The New Divide Hitting Brands and Consumers

The CEO's Tariff Playbook: Why Scenario Planning Beats Crystal Ball Gazing
The CEO's Tariff Playbook: Why Scenario Planning Beats Crystal Ball Gazing
Written By: Joy Peters
Tariffs are rewriting who survives in beauty—find out why indie brands are at risk.

Myth-Busting: Luxury Cosmetics Are Not Helpless Against Tariffs
How strategic sourcing, smart design, and financial levers help premium brands navigate tariff headwinds.

The CEO's Tariff Playbook: Why Scenario Planning Beats Crystal Ball Gazing
The next 25% tariff spike is coming—will you react, or already have a plan in motion?

Tariffs are rewriting who survives in beauty—find out why indie brands are at risk.
Tariffs, Culture, and the Cost of Beauty: The New Divide Hitting Brands and Consumers
FAQ
Our AI-powered platform helps enterprises model tariff exposure, optimize sourcing decisions, and respond faster to global trade shifts.
What is NeoTariff, and who is it for?
NeoTariff is an AI-driven decision-support platform built for CFOs, sourcing leaders, and supply chain executives. It helps companies quantify tariff exposure, simulate scenarios, and take smarter, faster action.
How does NeoTariff calculate tariff impact?
We ingest your SKU- or category-level data and combine it with the latest global tariff schedules, HTS classifications, and trade policies. Our platform then simulates the cost impact across various sourcing, pricing, and supplier scenarios.
Can NeoTariff recommend alternate suppliers or countries of origin?
Yes. Our AI suggests alternative vendors or trade lanes with lower duty exposure—ranked by cost, risk, and delivery timelines.
What features are you planning to add next?
We’re expanding NeoTariff with several powerful features to enhance decision-making and integration. Soon, users will benefit from an HTS Recommendation Engine that suggests optimal classifications, reducing compliance risk. We’re also introducing integration options including an Excel plug-in and APIs, making it easier to embed NeoTariff into existing workflows. Custom reporting via API agents will allow teams to generate tailored, automated insights on demand. Finally, a new multi-dimensional risk analysis feature will offer a broader view of exposure across regulatory, geographic, and financial dimensions.
How often is tariff data updated?
Our platform automatically updates tariff schedules, HTS codes, and trade policy changes in real time, so you’re never relying on stale data.
What results can I expect?
Customers have used NeoTariff to save millions by avoiding high-tariff exposure, accelerating vendor shifts, and justifying sourcing and pricing changes with confidence.
What is NeoTariff, and who is it for?
NeoTariff is an AI-driven decision-support platform built for CFOs, sourcing leaders, and supply chain executives. It helps companies quantify tariff exposure, simulate scenarios, and take smarter, faster action.
How does NeoTariff calculate tariff impact?
We ingest your SKU- or category-level data and combine it with the latest global tariff schedules, HTS classifications, and trade policies. Our platform then simulates the cost impact across various sourcing, pricing, and supplier scenarios.
Can NeoTariff recommend alternate suppliers or countries of origin?
Yes. Our AI suggests alternative vendors or trade lanes with lower duty exposure—ranked by cost, risk, and delivery timelines.
What features are you planning to add next?
We’re expanding NeoTariff with several powerful features to enhance decision-making and integration. Soon, users will benefit from an HTS Recommendation Engine that suggests optimal classifications, reducing compliance risk. We’re also introducing integration options including an Excel plug-in and APIs, making it easier to embed NeoTariff into existing workflows. Custom reporting via API agents will allow teams to generate tailored, automated insights on demand. Finally, a new multi-dimensional risk analysis feature will offer a broader view of exposure across regulatory, geographic, and financial dimensions.
How often is tariff data updated?
Our platform automatically updates tariff schedules, HTS codes, and trade policy changes in real time, so you’re never relying on stale data.
What results can I expect?
Customers have used NeoTariff to save millions by avoiding high-tariff exposure, accelerating vendor shifts, and justifying sourcing and pricing changes with confidence.
What is NeoTariff, and who is it for?
NeoTariff is an AI-driven decision-support platform built for CFOs, sourcing leaders, and supply chain executives. It helps companies quantify tariff exposure, simulate scenarios, and take smarter, faster action.
How does NeoTariff calculate tariff impact?
We ingest your SKU- or category-level data and combine it with the latest global tariff schedules, HTS classifications, and trade policies. Our platform then simulates the cost impact across various sourcing, pricing, and supplier scenarios.
Can NeoTariff recommend alternate suppliers or countries of origin?
Yes. Our AI suggests alternative vendors or trade lanes with lower duty exposure—ranked by cost, risk, and delivery timelines.
What features are you planning to add next?
We’re expanding NeoTariff with several powerful features to enhance decision-making and integration. Soon, users will benefit from an HTS Recommendation Engine that suggests optimal classifications, reducing compliance risk. We’re also introducing integration options including an Excel plug-in and APIs, making it easier to embed NeoTariff into existing workflows. Custom reporting via API agents will allow teams to generate tailored, automated insights on demand. Finally, a new multi-dimensional risk analysis feature will offer a broader view of exposure across regulatory, geographic, and financial dimensions.
How often is tariff data updated?
Our platform automatically updates tariff schedules, HTS codes, and trade policy changes in real time, so you’re never relying on stale data.
What results can I expect?
Customers have used NeoTariff to save millions by avoiding high-tariff exposure, accelerating vendor shifts, and justifying sourcing and pricing changes with confidence.


[ CONTACT US ]
Ready to Take Control of Tariff Risk?
Let NeoTariff help you model cost impacts, identify better suppliers, and build a trade-resilient operation.
Book a free strategy session with our team.
Tariff Tracker
February
Feb 1–4: U.S. imposes 25% tariffs on Mexico & Canada, plus 10% on China—targeting energy and industrial goods
Feb 10: 25% tariffs announced and imposed on steel and aluminum imports from multiple countries
March
Mar 4: Adds 10% tariff on China, with exceptions; Canada/Mexico retain 25% duties
Mar 25: Mandatory 25% auto tariffs go into effect, including parts and vehicles
April
Apr 2 ("Liberation Day"): Universal 10% reciprocal tariff activated via emergency powers; 25% country-specific rates planned
Apr 9: Reciprocal tariff rollout delayed; market stabilizes pending legislative review
May
Mar 4: Adds 10% tariff on China, with exceptions; Canada/Mexico retain 25% duties
Mar 25: Mandatory 25% auto tariffs go into effect, including parts and vehicles
June
Jun 4: Tariffs on steel and aluminum double to 50%, now including household appliances
Jun 18–30: Congressional hearings on SME relief; EU holds off on retaliatory tariffs during U.S. political uncertainty
July
July 7: U.S. warns 20+ countries of tariffs up to 50%
July 9: U.S. announces 50% tariff on copper imports
July 27–28: U.S. and EU strike deal: 15% tariff on most EU goods, steel/aluminum stay at 50%, zero-tariff for semis, autos, aircraft; EU pledges $750B in energy buys + $600B U.S. investment.
Tariff Tracker
February
Feb 1–4: U.S. imposes 25% tariffs on Mexico & Canada, plus 10% on China—targeting energy and industrial goods
Feb 10: 25% tariffs announced and imposed on steel and aluminum imports from multiple countries
March
Mar 4: Adds 10% tariff on China, with exceptions; Canada/Mexico retain 25% duties
Mar 25: Mandatory 25% auto tariffs go into effect, including parts and vehicles
April
Apr 2 ("Liberation Day"): Universal 10% reciprocal tariff activated via emergency powers; 25% country-specific rates planned
Apr 9: Reciprocal tariff rollout delayed; market stabilizes pending legislative review
May
Mar 4: Adds 10% tariff on China, with exceptions; Canada/Mexico retain 25% duties
Mar 25: Mandatory 25% auto tariffs go into effect, including parts and vehicles
June
Jun 4: Tariffs on steel and aluminum double to 50%, now including household appliances
Jun 18–30: Congressional hearings on SME relief; EU holds off on retaliatory tariffs during U.S. political uncertainty
July
July 7: U.S. warns 20+ countries of tariffs up to 50%
July 9: U.S. announces 50% tariff on copper imports
July 27–28: U.S. and EU strike deal: 15% tariff on most EU goods, steel/aluminum stay at 50%, zero-tariff for semis, autos, aircraft; EU pledges $750B in energy buys + $600B U.S. investment.